1 ASI官方的建议
1. The Product name, summary and description do not meet our standards for English usage. The product name is a phrase stating what the product is. The first letter of the product name must be a capital letter. For example, "apple note holder,apple clip holder" should be entered as Apple note holder.
The product summary must be written in sentence format. For example, "apple note holder,apple clip holder,Table top apple shape clip note" Should be entered as Table top apple shape note holder.
In both the summary and the product name, key words are entered instead of the correct format.
2. Sizes: The sizes must be entered without dashes (-). 1-5/16" x 1-5/8" x 5-1/8" should be entered as 1 5/16" x 1 5/8" x 5 1/8". Most sizes and imprint sizes are on the drop down list.
To assist you, I have attached a tips sheet that explains how to enter data to make sure your products are correctly represented.
Please contact me if you have any questions. I’m always here to support you and promote your success.
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2 ASI EPS 产品的选择
1.注意产品的挑选。1）一些危险电子产品需要慎重选择，如移动电源这类电子产品，考虑到易燃易碎等潜在存在的安全隐患，最好不宜上传。如果不能保证出了安全事故以后能够负责，就不要给自己制造事后不诚信的可能。如果上传了这类产品我们可以当做是一块敲门砖，让我们能够接触更多的潜在客人，转化为其它产品接单的机会，可以向他们推广安全可靠的周边产品，例如时下比较热销的蓝牙耳机、无线USB等。2）避免触碰到商标、专利侵权的可能。在挑选产品时，要充分地了解产品的特性，下足功夫调研。通常来说，一些外形比较奇特或者古怪的东西，都会有专利权，要注意这一点。
2.ASI产品的询盘转化率。1）当我们准备上传一些产品到ASI上时，要充分调研上面的同类产品的相关资讯，同类产品的数量、种类、价格都是我们需要认真分析的数据。打个比方，如果我们需要上传硅胶手环到ASI上，那么了解到目前上面存在的手环产品有多少个至关重要，如果现在有1000个同类的手环产品在ASI上，那么你上传1个或是10个效果都是很差的，至少也要有10%左右的占有率，才会引入更多的询盘流量。2）现阶段弄ASI，增加我们与客人的交流与沟通，能与客人聊的起来，让他们记住我们，我们需要通过它提高自己与客人的交流沟通能力，同时上产品就像是放鱼饵一样，不断地吸引到更多的鱼群。
3.上传ASI价格的调整。第一次上传ASI时，GP可以很低甚至为0（定制产品总会有不同的材料、规格、logo或是其它的需求，根据客人的要求再适当增加利润），然后看看询盘的流量，经过一段时间的检验，根据市场的反馈与询盘的数量质量，我们再重新调整GP，然后重复经过一段时间继续查看该产品的反馈情况。滞销产品也会有卖得火的时候，热销产品也会有卖得差的时候，不断地调整自己的价格策略，适应市场的流动并建立自己的产品优势。
ASI EPS图片的选择:
Prod_Image（File Size: Maximum – 5 MB (TIFF’s will require compression)
Size:
- Recommended – 600x600
- Maximum – 1200x1200
Resizing rules – If supplier has images larger than 1200x1200, they need to be sure they maintain aspect ratio when re-sizing.
Resolution
- Recommended – 300 DPI
- Maximum – 600 DPI
File types: JPG, PNG, TIFF
）
ASI EPS Product Name 产品名称建议:
Product_Name（Validation Rules
1. Must start with alpha-numeric character
2. Should be more than one character
3. Must not use any symbols other than $ # & % / - .
4. Must not contain a URL
5. Field is required for Save/Publish
6. 60 characters max）(最多60个字）
ASI EPS Summary产品简介建议:
Summary（Validation Rules
1. Should be more than one character
2. Should be more than one word
3. 130 characters max）
ASI EPS EXCEL表格上传
ASI EPS必填项目
SAVING product:
- XID (External Product ID)
- Product Name
For making product LIVE (active):
- Product Description
- At Least one Category
- One complete BASE PRICE Price Grid:
- Base Price Price Grid Name
- One complete Prices column
- 1st column Quantity AND
- 1st column List Price AND
- 1st column Discount Code
- OR QUR Flag set to Y (yes)
- Currency Code (Default is USD)
REPEATABLE SETS: Highlighted in BLUE with a Border
I have a sweatshirt that can be imprinted two ways, Silkscreened & Embroidered. Each one has a different Base Price. This would require 2 lines (rows) for the same product:
- The XID MUST be repeated in Col. 1 for each row
- The Price set for the first row would be for Silkscreened.
- The Price set for the second row would be for Embroidered
- The remaining product level data would be repeated. Example: Description will be populated in both rows.
REPEATING PRODUCT LEVEL (1st row) DATA WHEN USING REPEATABLE SETS
For each subsequent row for another variation of the product but with the same XID you can repeat the the Product Level data on leave it blank. The 1st row is considered to be the "Product Level" row. This contains non-repeatable items like Product name, Description, Category(s), etc. When adding a second row with the same XID for entering another variation of the product (for price, Imprint method, etc), depending on how your system outputs the product data, it is OPTIONAL to repeat the product level data.
Examples: I have a product with 3 rows (3 variations for price, all same XID):
- Product Description, col. D, is only populated in 1st row OR
- Product Description, col. D is shown in all 3 rows.
The module that parses & processes the data will know to ignore the second two Product Descriptions
A GENERAL RULE FOR BASE PRICES AND UPCHARGES:
In the case where you need to have multiple Base Prices or Upcharges, you CANNOT have a Base Price and an Upcharge attached to the same criteria set or values.
EXAMPLE:
If I have 3 different Base Prices attached to 3 different Product Colors, I cannot attach upcharges to Product Color(s). I would need to use Product Options or some other criteria to enter those Upcharges.
